2019 Gala

On March 11th, 2019, The New Group will be holding our Annual Gala at the Tribeca Rooftop in New York City honoring the actress Edie Falco and The New Group’s Board Chair Serge Nivelle with the newly renamed Mimi and Michael Mendelson Award for Outstanding Commitment to Theater.

The New Group’s Annual Gala is our largest fundraising event of the year. Gala contributions benefit all of our programs including our contemporary staged plays; education programs like Scene 1, free for all New York public high school students; and New Group/New Works, our new play and musical development program.

Each year, The New Group celebrates theater and the people who make it worth celebrating. The evening is a star-studded event with friends of The New Group in attendance. Past attendees include Steve Buscemi, Bobby Cannavale, Peter Dinklage, Josh Hamilton, Ed Harris, Ethan Hawke, Holly Hunter, Hamish Linklater, Natasha Lyonne, Amy Madigan, Zosia Mamet, Cynthia Nixon, Sarah Jessica Parker, Rhea Perlman, Chloë Sevigny and Wallace Shawn.

The evening begins with a sumptuous cocktail hour and moves into a seated dinner with live entertainment and live auctions in support of The New Group. Tickets and tables include a tax-deductible contribution to The New Group; all but $150 of each ticket and $1,500 of each table is fully tax-deductible.

Send your love to our honorees with an ad in the Gala Journal. Journal ads are fully tax-deductible and begin at $500. Kindly submit your copy or high-resolution graphics to by Friday, February 15.

For additional information or to purchase a ticket, table or journal ad by phone, please contact Tamia Goodman at 212-244-3380 ext 305.



Brightest Light: $25,000

Table of 10 in premier location, option to host an artistic guest at your table, a full page ad in the Gala Journal and 10 tickets to see The New Group production of Yea, Sister! by Jesse Eisenberg

Rave Review: $15,000

Table of 10 in prime location, option to host an artistic guest at your table and half-page ad in the Gala Journal

Opening Number: $10,000

Table of 10 in preferred location and half-page ad in Gala Journal

Overture: $7,500

Table of 10 and quarter-page ad in Gala Journal


Rave Review: $1,500

Cocktail party and dinner at Rave Review Table

Opening Number: $1,000

Cocktail party and dinner at Opening Number Table

Overture: $750

Cocktail party and dinner at Overture Table